Why do smol laundry capsule packs in supermarkets have a different style of box to the packs you post out to us at home?
Our supermarket laundry capsule pack has a different shape to our letterbox pack so that it’s easier for customers who prefer to shop in the supermarket. The pack has more traditional box dimensions and we have reversed its colour scheme which all works much better on a busy supermarket shelf. Each supermarket pack contains 27 capsules rather than the 24 capsules we put in our letterbox-style packs. Both packs contain the same identical (and amazing) laundry capsules, so wherever you buy your smol you’re assured of wonderful clean fresh laundry.